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Sep 4, 2019

We are ALL IN...the family this week as Matt interviews his wife and business partner, Kelli McMaster, about her recent marathon journey.


Kelli may not be your typical elite triathlete, but she is the epitome of a Purple Patch athlete who, like many, integrates sport into her time-starved life and uses multisport...

Aug 18, 2019

Matt Dixon interviews long-time Purple Patch athlete, Tim Deer, about his recent experience completing the Badwater 135 ultra-endurance race from Death Valley to Mt. Whitney. The Badwater 135 is billed as the most demanding and extreme running race offered anywhere on the planet.

The start line is at Badwater Basin,...

Jul 10, 2019

Matt dives into the oven and talks about training and racing in the heat!

It's common for performance to suffer in hot and humid conditions, but why? What happens physiologically when we enter into these conditions that make it so hard to regulate our core temperature and blood volume?

In addition to helping you...

Jun 26, 2019

While Matt is on holiday, we replay one of his favorite episodes - "AARP Anarchists and Still Crushing It" featuring Purple Patch Masters Athletes, Rick Wimmer and Ken Pagliughi. 

“The list of what I want to accomplish continues to grow,” says 65-year-old Purple Patch athlete, Rick Wimmer. “Society expects people...

Jun 19, 2019

Effective communication is not just about getting your message across or making your point. It also isn’t just about being a keyboard assassin and sitting at your computer or firing off emails to your athletes or employees.

Effective communication empowers the athlete or employee to execute as intended, to believe in...